Inspiration, Livsstil, Mode, Reportage, Skönhet

Storytelling…my story

Again at the fondation d`enterprise Gallery Lafayette event…I came there prepared but thinking ”no way I could remember the whole story by heart”. I had a few support words in my modelling book where I also had the photos by Bob Richardson that were the base of my story. It did go very well. I did have the story in my heart and could tell it in the presence of the moment itself. I felt it to be alive. The listeners were touched they told me and I could tell as well. This is just one story of many from my life as a model. Many more to follow…


The scenography in my storytelling space, was made by David (his last name?) representing my first little studio where I lived in Paris 67-68, a beautiful place.


telling the story, being in the emotion and the presence of the moment…


to a group of 30-40 listeners each time/ 6 times during the day/ the story becoming more vivid each time it was told, having it`s own life…


From my ELITE models book, the pictures by BOB RICHARDSON. read the whole story HERE





Ingmari Lamy

Inspiration, Livsstil, Mode, Reportage, Skönhet

Storytelling…the beginning

My story to tell started with a meeting in the square du Temple with Anja Cronberg, an early march day, bursting with spring. Anja is the founder of the unique investigating fashion journal VESTOJ and a friend of mine. She had asked me to be 1 of 7 storytellers at an event for the  Fondation d`Entreprise Galleries Lafayette, a new platform for artists and art/fashion expressions in Le Marais. A full day of storytelling by people all connected to fashion, each one telling a personal story based on a garment, not the garment itself but the story related to it. On our first meeting I was sure about my garment…a poncho in cashmere by TSUMORI CHISATO…and my story…that I have practically lived in it for several years, wearing it`s elegance to parties, using it as a  blanket wherever I would sleep and wrapping my naked body in it after a warm summer swim in a swedish forest lake…THAT was not my story! The two hours spent with Anja on a bench in the Square du Temple, revealed a totally different story, a story from far back, my first fashion story and the year 1967…my first meeting with the photographer Bob Richardson and our first shoot together. I was deeply moved by the feelings this memory brought up in me…and as I took a walk through le Marais down to l`Isle St Louis and sat down there at the quai, took off my shoes and rolled up my trousers to give my legs some sunshine, the story revealed itself to me clearly and the brown paper bag I had brought my pick nick in, had to serve as my writing paper. An hour later it was done and as I walked away from my place of inspiration among the fellow sunlovers, I felt good. The next day when I met Anja again and read her the story, in the same park on the same bench as the day before, she was thrilled…YES! THIS is the story! After 3 weeks home in Stockholm I was back in Paris…STORYTELLING.


Paris beginning of march


Anja, I just love her face


she has such intelligent listening and asking questions that reveals hidden memories


Oh, I love Paris

_DSC5183Our storytelling bench…me in my poncho by Tsumori…another story to be told

Ingmari Lamy

Inspiration, Livsstil, Skönhet

In between…moments of magic

I`m having such a magic time in both sorrow and joy filled moments and one way to share this is with this perfection of impossible yet possible co- creation of life  which is so much greater than we can ever imagine

Ingmari Lamy

Inspiration, Livsstil, Mode, Reportage, Skönhet


This is the story I told at the VESTOJ event, by Anja Aronowsky Cronberg for la fondation d`entreprise Gallerie lafayette. Of course it was something else when told but I still like to share it with you:

I like to share with you a moment of fashion, which was in fact my very first, the meeting with the iconic photographer Bob Richardson and our first shooting together. Our path crossed and our first glance at each other, an intense moment, took place the first time I was brought into a model agency in Paris. He booked me there and then for a job in London, the following week, for the magazine Harpers Queen. I was 19. At that time, when I was discovered, I was visiting Paris, together with my boyfriend, before I would start art school in Stockholm. My boyfriend went home alone. I stayed. It was my first time in Paris and a week later my first time in London.

As I walked into the studio there was an air of mystery, very silent but at the same time tense, not a bad tension, a deep concentrated tension (as there can be moments before something important is about to happen). Bob was there and his wife Norma. There was also a smaller crew but more in the background. The clothes were specially selected, a fashion take on sport, very androgynous, body tight suits, overalls…the kind used for fensing, equistry, aviation…for instance an overall in brown leather with a tight belt


an all black suite with a bowl hat


and a white fensing suit.


All felt very much like wearing a second skin, being restrained in a second skin but at the same time that was adding to the mystery. Nothing fashionable at all, more a feeling for the story…

The photo session…it was like meeting a lover, through the intermedia of the camera and the clothes. I would feel the presence of the clothes on my body, their body tightness and qualities of cotton, wool, leather…I felt the beauty of them, the dramatical, unusual style…and my make up was dramatically black around the eyes. More than anything I could feel his presence, the touch of his eyes, the touch of his hands as he was guiding me to be the peace of art he was creating, and eventually we were creating together. It was electric…and he hung his own jewellery around my neck…a very intimate gesture.

This erotic moment…it was…an erotic moment, very deeply sensual, not at all vulgar…it was an energy moving between us, between artist and model, creating. I did not feel shy although all of this was new to me. I felt guided and held in this moment of ecstasy where it was safe to express something from deep within, a dept I´d only known between lovers before.

As Bob guided me I came deeper and deeper into this feeling, this abandonment of the personality and the opening up of something else, something like a secret space. And it was not personal. At the same time it was deeply personal as he kept guiding me how to move in the clothes, crouching down, opening my body to express that emotion and movement. I was taken by him,  although I never saw him as a man. It was a pure moment of creation.

I knew then the secret of modelling, the giving not just of my face but of something else. How to open inside, the inner nature of the body, through the sex, through the belly, the heart, the throat…eyes… and to let the mind go free. The clothes were holding me, he was holding me, the room was holding me and when he wet my hair with water and said ”and now cry”, I cried, tears wetting my eyes, rolling down my cheeks.


I had just experienced my first moment of fashion, a surrender so deep that the clothes were something I felt but not of importance at all, I was carried beyond me to something I knew, another dimension and I was moved, deeply moved.Many times followed working with Bob during a time span of a year or two…we never met privately but one day, a few days after he had booked me, as the only model, to do the whole collections for french Vogue, he called me, said it was urgent, then came to see me and told me he had left his wife and wanted to live with me. That he loved me. I was not at all prepared for that, for me our relationship was professional, in this deep way, still professional.

He cancelled the whole collections and I never saw him again. As a young model I was devastated, to model the collections for Vogue was the most prestigious thing one could do…as a young woman I was not ready to meet that emotion. Today I would have done it very differently. Remembering this I feel so much gratitude to the moments we share together.

Ingmari Lamy

Inspiration, Livsstil, Mode, Reportage, Skönhet

”and now cry..”

…And when he wet my hair with water and said ”and now cry” I cried, tears wetting my eyes, rolling down my cheeks…


Iconic photographer Bob Richardsson to me as we did a shoot for harpers Queen 1966…part of a talk I will have tomorrow in Paris at the Fondation Galleries Lafayette, a totally new event venue, an event imagined and curated by Anja Cronenberg, founder of Vestoj. The complete story will follow…

Ingmari Lamy
Ingmari Lamy
Ingmari är modell och konstnär samt håller i events och kurser i inre skönhet. Hon har varit omslagsmodell för magasin som Harper's Bazaar och Vouge, jobbat med fotografer som Bob Richardson, David Bailey och Gil Bensimon och gått visningar för Jeal-Paul Gaultier, Yohji Yamamoto och Kenzo. Här delar hon med sig av anekdoter från förr och inblickar i de projekt hon driver idag.
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Paris. Sarah Moon outside Khadi&Co for the 10 years celebration. Khadi have the most beautiful handcrafted shawls and some clothes, its like wearing love on the body. This kind of fabrics which are hand picked, hand spun and hand woven is the biggest luxury today in a world where so much is lost to super fast production. My friend started her company for her love of the fabrics and to support the weavers so their craft doesn't die out. Look at www.khadiandco to see some of the beauty that cannot really be seen but needs to be felt by the touch of the body. #love #life #light #khadi#ghandi#heartfull #handicraft#khadiandco#paris#lovethebeautyofitall